ALL-Accor Live Limitless sets out the next chapter with Paris Saint Germain
“We’re thrilled to extend our successful relationship with one of the most iconic sporting brands in the world. It helped launch our new lifestyle and travel loyalty program ALL- Accor Live Limitless - to a global audience and has been a magnet for our members who have enjoyed numerous “money can’t buy” Limitless Experiences with the club over the past three years. We are looking forward to the next chapter and delivering even more value to our members and our business.” — Mehdi Hemici, Chief Loyalty and Partnerships Officer
“The destiny of ALL - Accor Live Limitless is intrinsically linked with Paris Saint-Germain. We have been partners from the very beginning, something that is unique in the history of a brand. By appearing on the emblematic jerseys worn by our teams and offering ever more innovative and exclusive experiences, ALL have won our fans’ hearts and have created a very strong bond with our supporters and the members of their loyalty program worldwide. In three years, we have shared unforgettable emotions both on and off the pitch. Today, we are excited to continue our adventure in order to keep surprising and delighting the PSG x ALL family.” — Marc Armstrong, Chief Partnerships Officer
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